Nope. Market the character, not the talent. That's what DC is going for, I think.
Having said that . . . I just read GL: Mosaic # 1-11 because of this sale. Really wish they'd put the entire series on here. Every issue is. Just. So. Awesome. All one-and-done issues and all mature and thought-provoking while also being quite fun. I've read a lot of Gerard Jones stuff from this era and a lot is just average and some just barely passable. This - this is him at his best. I think the Hamner art works well, too, even if the artist's current stuff is better.
What happened to the John Stewart that was in this series? I don't think we've seen him since. Now we have . . . whoever that is in GLC. But it's not John Stewart.