IGN - Evolve or Die: The Future of Digital Comics

[Jadenewt]

Now we're talking circles around each other. You say wait, I say you'll lose the market. I say lower the costs, you say don't undercut your current market. It really is a tough place for DC to be.

I think that the market will eventually bring prices down, if DC will do it before they cost themselves a large share of the market is the only question. In the end we all agree digital is the future.

Agreed Digital may be the answer in the future if not for the big two then for some smaller presses which can build their own following.

[glennsim]

Now we're talking circles around each other. You say wait, I say you'll lose the market. I say lower the costs, you say don't undercut your current market. It really is a tough place for DC to be.

I think that the market will eventually bring prices down, if DC will do it before they cost themselves a large share of the market is the only question. In the end we all agree digital is the future.

At the end of the day, DC and Marvel own Superman, Batman, Spider-Man, etc. and there's always going to be a market for those, so they'll be fine.