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Honestly, this is a case of some people looking for things to get angry and upset about. This point is further emphasized by the fact that the outrage was pouring out before Dying wish was even completed and before SSM 2 (the imaginary rape issue) even hit the stands. I mean, there was a fan on ifanboy.com that said that ASM #700 violated him. That's just crap and is a totally amateurish reaction. Some of which was (rightly) mocked by Wacker and Slott in the AR app.
Jokes apart, Slott hasn't done anything to cause existential crisis amongst these fans. Is this the first time Peter Parker was replaced, hell no (remember how the Scarlet Spider books replaced the Spider-man books?) Superior Spider-man is just a story, nothing and nothing less. There's nothing in the book that should hurt or offend people.
At the end of the day, if one doesn't enjoy it, stop reading it.
Adults struggle desperately with fiction, demanding constantly that it conform to the rules of everyday life when the answer is obvious to the smallest child: because it's not real. - Grant Morrison
I have to get this AR app, I'm missing out on so much
This is what I think some people are really experiencing, honestly. Too much time, too much investment, too much 'comfort reading' not being so comfortble anymore.
I mean, jeez, this is just comics we're talking about.
There is a good argument to be made against creators mocking fans. However, some reactions to the book have been soooo ridiculous that it would be hard to ignore as a creator.