Default Bleeding Cool: "Marvel NOW! a bit of a Damp Squib"

[USERNAME TAKEN]

What happened in WD 103 for it to shoot up so high?

In other news, events sell.

I'll be very interested to see if DC's lineup was able to hold on to any additional readers post-Zero Month.

Not only do events sell but apparently people absolutely love them.

That Walking Dead thing is curious as heck. That being said, the book has been constantly increasing in sales for a while now.

[Ari Gold]

What happened in WD 103 for it to shoot up so high?

In other news, events sell.

I'll be very interested to see if DC's lineup was able to hold on to any additional readers post-Zero Month.

It'll be interesting to see what happens when AvX ends and there's no Event going on.

[CyberHubbs]

Yeah.

That's the way it goes. Once a writer becomes big, some folk decide to focus on his bad work and completely forget the good stuff he's done.

It happened to Bendis (and Geoff Johns to a lesser extent), it's starting with Fraction and Remender and I'm pretty sure Gillen is next.

When it comes Hickman's turn, there is no turning back for humanity. We will have lost our soul as a people.

[BrotherUnitNo_4]

It'll be interesting to see what happens when AvX ends and there's no Event going on.

Big relaunch. Variant incentives. I suspect November to be another big month for Marvel. DC at best picks up a few thousand per Bat and GL books, due to their crossover stories, but they don't have anything BIG yet. December may see them more competitive as there's only one major relaunch in Hickman's Avengers which is arguably Marvel's most anticipated book of the relaunch. January goes to Marvel I'm guessing with Wolverine and Spider-man. DC owns February with JLA launching. By then Marvel's bigger books would have seen some drops in sales, and although they have another big X-book launching, I think the Johns/Finch/JLA combo will edge it out by a fair margin. JLA probably takes the number one spot in February.

By March we'd have a clear idea of if Marvel NOW worked for the big books, then April for the smaller books.

[USERNAME TAKEN]

It'll be interesting to see what happens when AvX ends and there's no Event going on.

Youre still going to a get a slew of big titles like All-New X-men, Avengers, New Avengers, Superior Spider-man, Uncanny X-men plus the other middle levellers like Hulk, Wolverine, Thor etc. Not to mention titles like Wolverine and the X-men, Ultimate Spider-man and Daredevil that are already solidly steady.

All in all, I see Marvel having a slight edge in floppies put DC utterly dominating the trade section. I think both companies will continue to trade market share dominance.

[Dog]

And that's all with only ONE new title in October. Well, except for A + X. Did not expect that to be anywhere near the Top 10.

Damp squib, indeed.

[Ari Gold]

It was also a 5-week month, did DC have any books out that 5th week?

[Dog]

It was also a 5-week month, did DC have any books out that 5th week?

Ah, good point. We'll see what November brings.

EDIT: Actually, there appear to have been plenty:

http://www.comiclist.com/index.php/l...for-10-31-2012

[Ari Gold]

EDIT: Actually, there appear to have been plenty:

http://www.comiclist.com/index.php/l...for-10-31-2012

By "plenty" you mean "1"? There was only 1 regularly shipped book that week, Aquaman #13. There were a few additional Annual issues, and some Vertigos, and some kids books like Looney Tunes but not the usual output of a dozen new books, like Marvel had.

I agree with your original thought that November will be a better month to compare.

[Dog]

By "plenty" you mean "1"? There was only 1 regularly shipped book that week, Aquaman #13. There were a few additional Annual issues, and some Vertigos, and some kids books like Looney Tunes but not the usual output of a dozen new books, like Marvel had.

I'm not sure I understand. DC shipped at least 14 different floppies on October 31st. Marvel shipped 12. You can make the argument that DC's books weren't high sellers (or "regularly shipped"), but that wasn't the question you posed. You simply asked if DC had "any books out that 5th week [emphasis mine]."

[Ari Gold]

I'm not sure I understand. DC shipped at least 14 different floppies on October 31st. Marvel shipped 12. You can make the argument that DC's books weren't high sellers (or "regularly shipped"), but that wasn't the question you posed. You simply asked if DC had "any books out that 5th week [emphasis mine]."

K, dude. You win. The 5th week didn't affect the sales numbers for the month overall.

[Hulk_Is]

What happened in WD 103 for it to shoot up so high?

In other news, events sell.

I'll be very interested to see if DC's lineup was able to hold on to any additional readers post-Zero Month.

I don't see why they will not. The New 52 is the greatest and best thing to happen for DC in their publishing history and people have responded exceedingly well to it.

[Dog]

K, dude. You win. The 5th week didn't affect the sales numbers for the month overall.

I never said that.

[Hulk_Is]

It'll be interesting to see what happens when AvX ends and there's no Event going on.

Marvel NOW, my friend. Marvel NOW.

- Two Jonathan Hickman books featuring two of Marvel's most popular franchises.

- A Spider-Man comic starting at #1. (This may be the biggest news coming out of NOW).

- Frank Cho on one of Marvel's most enduring characters.

- A popular creative team on Uncanny Avengers. Even delays won't curb great sales.

- Bendis taking over the X-Men. It's likely the success of the Avengers books all over again (and for just as long).

These are just a few of the examples that AvX leaves in it's wake. I don't believe that Marvel will have many problems getting their books to stand on their own without an event. Any crossovers and summer events will simply prove to be more successful than the last in the NOW.

I personally can't wait for the successes of Marvel NOW to come rolling in. And you have to remember that this was neither a complete overhaul nor a reboot.

[RichJohnston]

What happened in WD 103 for it to shoot up so high?

Walking Dead Series Three