There should be some darkness in comics today, but there should also be plenty of lightness to counterbalance. They should be written for general audiences of all ages, featuring the iconic versions of the superheroes with short stories that are easily accessible to new readers and they should be sold at newsstands and supermarkets and little grocery stores and book stores again. They use to be accessible to new readers and available at supermarkets. They used to have certain rules. Comic books in the '70s would have a brief description of what the characters are all about, his secret identity, his origin, and a brief recap of last issue if necessary, for a new reader like I was. They always had to assume that the reader had never read the comic book before and didn't know much about the characters. So Batman comics said on the splash page, "Orphaned as a child when his parents were killed before his eyes, Bruce Wayne trained himself to wage relentless war against crime as the dread avenger of the night...THE BATMAN." Just for the kid that this was his or her first issue of Batman. Try to make it the sort of story that everybody could read and explain who the characters are to new readers, and have a recap of the last issue if necessary, just in case somebody had never read your book before and doesn't know much about the characters. Each issue of Superman used to say, "Rocketed to Earth from the exploding planet Krypton, he now disguises himself as Clark Kent and fights for truth, justice and the American Way as Superman." We used to just have a box on the splash page to explain. And it makes it so that anybody, young or old, can pick up the book and know the characters. Even in James Bond movies they still explain to young people who he is with a scene of him in a meeting: "Bond, you're our best secret agent, double-0-seven, with a license to kill. Here's your mission, here are the devices you'll be using." And most stories didn't last longer than two-issues to keep them accessible to the new readers and to keep everyone from getting bored with the same long story arc that lasts a year.
And now, if they can find a comic book store, because you literally has to seek out a special store for them now, and they pick up the monthly books and they might want to get into them and they can't get into them because they can't tell what's going on because it's so endlessly continuity-heavy with year long story arcs and radically different versions of the characters and also if you don't like the storyline of the years arc then your not going to want to buy all the books. The audience has changed to the point where they are just pandering to the fanatical jaded longtime readers and have driven away most of the casual readers and are largely ignoring potential new readers.
And they should at least put comics in a spinner rack in at Wal-Mart next to the checkout stands. It's ridiculous that you can buy just about everything else at Wal-Mart, but not comic books. How many kids no longer have the wonderful experience of stumbling upon comics by chance and then slowly discovering the joy that good comic books can bring. They should do affordable monthly reprints of the classic comics like "The Joker's Five-Way Revenge" that were easy accessible to new readers in single issues. DC books should be out in the mainstream again.