
Originally Posted by
parallax1306
I agree with you that it's a poor business philosophy to base all decisions solely off of profit, but you also cannot dismiss the numbers entirely. Not in the entertainment industry, anyways (as this industry is, arguably, not considered a necessity to life). DC saw their sales dip below a number that was palatable to them and decided to shake things up a bit to stimulate those sales. We know that DC's initial plan was not to cause their "original" readers to jump ship, but to bring the newbies in along side of them to create a universe in which everyone was up to speed right away. We all know that the last thing a business wants to do is chase away any customers, regardless of how familiar with the product they are. The bottom line is that the people who are reading the new stuff (which it is a fact to say that there are now more readers) like it and the writers and artists like what they are writing about (which we know because as soon as editorial wants something a writer does not agree with, the writer walks). As a result, DC is seeing their company grow.
Consider that despite how many readers jumped ship when they announced the reboot, DC has kept enough old readers and brought aboard enough new readers and kept them all interested that they are STILL experiencing an INCREASE from their pre-New 52 sales. I just don't see how you can fault them for that. It doesn't get any simpler than what has been said a billion times over on this very message board....IF YOU DON'T LIKE IT, DON'T BUY IT.
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