I've heard BONE touted as being one of the non-superhero books that the industry ought to produce more of because it was so profitable. The trouble with that POV is that no one can determine what's going to hit big, be it BONE or HARRY POTTER. It's possible that the comics industry could be more venturesome, but I get weary of seeing the implication that all they have to do is throw open their checkbooks to the "quality creators" and comics would be revolutionized (a POV I see on THE BEAT with tedious regularity). If that theory had any validity, one might have expected Fantagraphics to be a much richer company than it is.
Are the Batman numbers for actual sell-through to customers, or of direct sales to retailers?
There is no appeal, that's why they've had the same dwindling consumer base for over 30 years.
Frankly,as I said in the beginning, the topic seems silly to me as different things simply just appeal to different people. Personally, I like a number of different titles ranging from across the publishing spectrum and as far as I can tell every publisher whether it be Marvel, DC, Darkhorse, Image, IDW or Archaia all publish their fair share of winners and losers as far as quality goes.
Not to mention that Marvel's and DC's sales have been up over the past two years, which suggests that someone new is picking up their books.
they've had the same dwindling consumer base for over 30 yearsThere's been a lot of lapsed readers, especially since the relaunch.Not to mention that Marvel's and DC's sales have been up over the past two years, which suggests that someone new is picking up their books