1. Walk or drive a mile to the public library and borrow older DVDs or rent new DVDs. ($0.50 per movie per day, on the newer releases only)
2. Walk a couple of blocks to the grocery store and choose from the extremely limited selection at RedBox. ($1 per movie per day)
3. Drive four miles to a pawn shop that has a large selection of mediocre movies on sale. ($2 per movie purchased)
Or I could stream or download a movie and watch it on my 13" computer monitor.
I think comics need to eventually go to digital to survive. If they can cut out the printing and distribution costs, comic publishers can sell more comics at a more reasonable price. That might get them back to a level of distribution where they can sell advertising slots again, which makes a big difference in terms of profitability and maybe even sales price. I personally have a strong preference for trades and even single issues, but it isn't hard to envision kids growing up accustomed to reading things on portable devices like iPads. If I had a lot more money, I wouldn't mind having both physical comics and digital comics of the same issues, so I have the comfortable reading experience and also the digital convenience.