Why do people think TDKR won't make that much money because of it's darkness?

[verslibre]

Another failing on Warners part again because Nolan's been paid. They have not.

It's a failing the trailer doesn't reveal too much? Or did you intend to word your response differently? I still don't get why the Avengers trailer spoilers:

showed Hulk catching Iron Man in freefall after falling back through the portal, as that was the result of the final heroic maneuver engineered to cut off the Chitauri.

end of spoilers.

[BrotherUnitNo_4]

aye, Marvel studios do seem to be playing it safe with their films, apart from IM1. I wonder if that will remain their policy once they are raking in so much money they don't have the excuse of not wanting to gamble away the Avengers prospect, or if they will want to repeat formula due to the success.

Well I'm really interested to see what they're doing with Captain America 2. Fiege says they'll kind of be entering a different genre for that film instead of big superhero action. He also confirmed that both Iron Man 3 and Thor 2 will stand completely separate from anything SHIELD related, so it'll be interesting to see where they go with those films.

It's a failing the trailer doesn't reveal too much? Or did you intend to word your response differently? I still don't get why the Avengers trailer spoilers:

showed Hulk catching Iron Man in freefall after falling back through the portal, as that was the result of the final heroic maneuver engineered to cut off the Chitauri.

end of spoilers.

It's the context of the scene that's really important though. The trailer didn't say much other than Hulk catches Iron Man? Why was he catching Iron Man? What knocked Iron Man out of the sky? So it's fine for them to show that scene, and most of the others that were there. Not only that, but they definitely saved the best scenes for the actual film.

So while I don't think TDKR trailers have been anything special, I'm sure the films will still be pretty good. The action may not be as bombastic as in Avengers (it's a Nolan film after all), but I'm sure the scope of it will fit the story being told.

[Mat001]

I think TDKR will be a financial success and maybe even a critical one. My only complaint has been the trailer especially when you have it attached to one of the biggest action pack movies in some time right along side a trailer for the new Spider-Man. You get a few shots of the character's anguish, the villain and Catwoman commenting on getting in the car with strange men between shots of black. So, what is the film about? I dunno. It just tells us its the conclusion.

Did you watch the second trailer as well as the third? They tell you everything you need to know.

[Fate's Faith]

Did you watch the second trailer as well as the third? They tell you everything you need to know.

No. I only see trailers when I go to see another film. I just think it was a bad trailer. It did nothing to make me excited for the film so the only reason I want to see the film remains TDK itself. If I had never seen a Batman film before, this trailer would have done nothing for me. I am curious, do people think, as a trailer, it was really that good?

[carabas]

It's the context of the scene that's really important though. The trailer didn't say much other than Hulk catches Iron Man? Why was he catching Iron Man? What knocked Iron Man out of the sky? So it's fine for them to show that scene, and most of the others that were there. Not only that, but they definitely saved the best scenes for the actual film.

That's not the point. That's not how the scene is spoiled. It's spiled in the sense that when you get to this point in the movie, it's supposed to be a suspenseful scene, but it falls flat because you've already seen the Hulk catch him a bunch of times in the trailer.

[verslibre]

It's the context of the scene that's really important though. The trailer didn't say much other than Hulk catches Iron Man

I disagree, as do others on this forum, others not on this forum, and it was also mentioned on a movie podcast/webcast I watched yesterday. This is because spoilers:

once the you see the tight close-up of the pilot, you know exactly what's being planned — and when it clicks that the Hulk-save-Iron-Man shot has not happened yet, the rest becomes obvious.

end of spoilers Since the movie, as much a spectacle as it is, unfolds in a plainly linear fashion, it wasn't too smart to put that shot in the trailer when there were (as Scott Mosier would say) "so many to choose from."

[verslibre]

No. I only see trailers when I go to see another film. I just think it was a bad trailer. It did nothing to make me excited for the film so the only reason I want to see the film remains TDK itself. If I had never seen a Batman film before, this trailer would have done nothing for me. I am curious, do people think, as a trailer, it was really that good?

I like the third TDK trailer a good deal more than the Avengers trailer, myself.

[Choppa]

I'd buy that if "The Dark Knight" didn't make the money that it did, considering it was as dark as "Batman Returns" was. The merchandising wasn't affected at all by the hard PG-13 of that film, unlike the earlier entry.

The rest of the interest came from Ledger's performance. Begins didn't have a similar stand out performance that caught everyone's attention and hence didn't make as much as TDK. Now compare the marketing of Burton's Batman and Returns to Begins. You didn't have the cross-promotion like those stupid MacDonald's commercials, or random costume changes and accessories thrown in to sell toys, or even a soundtrack with pop stars to provide the audio background of the films.

[AJBopp]

I have no idea how well TDKR will do. I know that I'm not terribly excited about it, where I was extremely excited about the first two. What's different? I don't know. Partly (mostly) it's that I haven't seen anything to indicate there will be a performance as powerful and magnetic as Neeson and Ledger provided. If a lesser actor had played Joker, for instance, my opinion is that TDK would have had a significantly lower box office. I am not one to attribute that film's success to Ledger's death, only to his talent. And no, I don't think Bale's performance is sufficient to carry the film, but that's my opinion.

Indications seem to suggest that the ending of this third film will be a bit of a downer. If true, and if the performances aren't as captivating, it will discourage repeat viewings by more casual fans, even those who might generally enjoy it.

Plus, it's the third movie, and we haven't had a third good superhero movie yet. I hope Nolan can deliver, but history (and the look of the trailers, to me) is against him.

[Ebon]

Dude, I was just looking at the i tunes top 100 of film download rentals, and there are only two superhero films in the top 100

18 Thor
27 Captain America
39 Iron Man
49 Iron Man 2

[nosocialize100]

- No Joker, the villains in this movie don't have the same appeal he did
- No cast death prior to the movie release (and you know that helped)
- Not family friendly (then again, neither was TDK)

Could be the reasons why it won't make as much as the Avengers.

I disagree with the family friendly part. Catwoman and the bat plane are going to be huge draws for little kids. Although, Bane is pretty scary. A lot of parents probably won't want the little ones seeing Jaws face tell batman he's going to die.

[Red Lotus]

Battleship has already been released and toppled by Avengers in many overseas markets, I don't know how crazy it'll be here in America. It made $700million in 13 days. It had a lot of heat, a lot of hype, and it lived up to it all. TDKR on the other hand, doesn't, in my opinion at least, have the kind of hype or excitement around it that Avengers did, with all the other Marvel films essentially promoting it.

It has hype but it doesnt have the DK HYPE which had Ledger's death adding to the hype.

1. Loki doesn't have any sort of mass appeal either and The Avengers just made over $200 million, Iron Man 2 made a lot of money and to this day I'm not even sure who the villain was (I never saw it) so clearly not having a big name villain isn't so much of an issue.

2. if people were only interested in seeing TDK because Ledger died why did a lot of people go to see it more than once? I'm not saying his death didn't have a effect on the box office, it clearly did but people liked the movie and wanted to see it again.

3. I just listed in my op movies that were either as dark as this or darker that have made a lot of money so that shouldn't have any effect on how much money it makes.

His death bought a lot of free publicity and his performance made the movie. This will be a big movie but I dont think it will do as well as DK.

[BrotherUnitNo_4]

I disagree, as do others on this forum, others not on this forum, and it was also mentioned on a movie podcast/webcast I watched yesterday. This is because spoilers:

once the you see the tight close-up of the pilot, you know exactly what's being planned — and when it clicks that the Hulk-save-Iron-Man shot has not happened yet, the rest becomes obvious.

end of spoilers Since the movie, as much a spectacle as it is, unfolds in a plainly linear fashion, it wasn't too smart to put that shot in the trailer when there were (as Scott Mosier would say) "so many to choose from."

Well, I didn't suffer this problem. I guess I was just that drawn into the whole film by that point that the trailer never came to mind. I mean I'm sure nobody actually thought he'd die in the film regardless considering that he is getting yet another film, but I can see how it could bother some of you guys.

[verslibre]

I mean I'm sure nobody actually thought he'd die in the film regardless considering that he is getting yet another film, but I can see how it could bother some of you guys.

It's not about an Avenger dying. There's no way that's going to happen. All of them have sequels lined up. It's about a climactic sequence being lessened because there isn't some big twist waiting in the wings. The spoilers:

"throw a nuke up in the atmosphere/away from Earth/into the lap of the enemy"

end of spoilers shtick isn't original.

[listenuscrewheads]

18 Thor
27 Captain America
39 Iron Man
49 Iron Man 2

Those were not in the top 100 that day when I posted earlier in the week, it was only hulk and Batman then.

edit: and yeah, since cap and thor only made about half the money at the cinema the iron-man flicks made, I'm not surprised at those rankings.
In regards to your assesment that people have cooled off on Batman though, it took a sequel team up film to get those guys back in the chart, whereas it only took a new trailer for Batman.

edit: you must be looking at a different chart than the one I cited, because i just looked, and the Hulk is the only one in the top 100 of the i tunes download movie chart, as of 5 mins ago, haha. You should cite where you are getting your numbers from, because you gave the appearance of saying it was from the same chart.