Yost Concludes "Battle Scars" with Agent Coulson's Help

[babybro]

I honestly don't see how a character's transformation in the 616 from one race to another can be tied to low sales of minority superhero's titles.

I have already explained it before. The primary reason for the race change is

1) The general demographic expects and supports diversity much more than it's comic book counterpart.

2) The current comic book team placement is heavily caucasian driven. Which in itself will make Marvel look bad if this exact
extraction from comics to the general audience (no matter how many complain here, Avengers would have made a lot less
money IMO, if Nick Fury was not around, as an all white team for being the "world's greatest heroes" would be rather off putting for many.
Thus, they change the races of certain characters in their movies.

3) Their movies are a big hit, and have possible capabilities of bringing new readers to read comics, yet the issue would come into
bare that if some is coming to read about Samuel L Jackson in a comic (which is quite possible), they would be heavily disappointed
to see the Nick Fury in comics being rather different than the movie counterpart.

Now, how this could have been solved is by having more popular minority heroes in the MU, as seen with Luke Cage. With Luke Cage
transition to a higher position, we are seeing him in many different places in the regular media. But this is due to Luke Cage
essentially leading one of the top selling MU books, New Avengers. If other books had prominent roles for minorities that sold well,
or even more so, comic books that sold well, they would use those characters in movies instead of just race changing already
well known characters.

And considering Marvel's premiere Black hero has been crappy ever since Priest stopped writing it, and other attempts like Blue Marvel fail to compel readers,...it's not entirely the reader's fault if a writer fails to capture the audience...it's usually the creative team's responsibility to overcome those hurdles.

I never said it's entirely the reader's fault. But it is the large portion. The writer and creative team can only do so much, as there are plenty of books with minority character solo books
that has received decent to excellent reviews like Blue Marvel and Batwing. But the problem is these sales start of low, and just end in cancellation. Which shows the problem primarily
wouldn't be the writer's fault, but the reader's fault for not be willing to give it a chance in the first place. In other words.

Black Hero starts off with very strong sells but loses sales quickly and ends up being cancelled/ Writers Fault

Black Hero starts off with rather low sells and dies off very quickly/ Readers Fault

And unfortunately, the majority of cases that happens with minority characters happen with reason 2, not reason 1.

[Lascoden]

I don't see how it could really be the reader's fault in any case. I mean, if the book starts low, you can't just blame the readers. It is the company's responsibility to drum up interest in the character, and promote them. Look at New Avengers. That was a conscious push by Marvel to get the Avengers to the top, and make it their flagship title. Readers buy what they're interested in. I don't think it's right to put the responsibility on them to have certain characters succeed. You can't just tell them to change their taste in stories. Or to get enthusiastic over something the publishers themselves couldn't get excited about. Besides, what Monty_Cristo said is true:

but how does that relate to the issue of Samuel L Jackson being imported into the marvel universe ? aren't they banking on comic book readers being willing to read about Marcus Johnson? there are nearly 3 separated discussions going on here. you think this is a good move for reasons of diversity. but i can't ignore that this is clearly not about race or diversity; because of Marvel's own words. they are doing this to line up with the movie. it's about money to them. they don't give a damn about black characters. if they did, War Machine wouldn't always be getting blown to hell and Blue Marvel would be promoted more. cheering for marcus johnson is settling for what ever little smidgeon of "diversity" they'll dole out. it's how they pretend to care about black readership w/o putting any effort into it. "hey look, we have a black Fury. so shut up about Blue Marvel and Synch."

[KurtW95]

Just photoshopped a tribute to 616 Fury.

[jazz41]

but how does that relate to the issue of Samuel L Jackson being imported into the marvel universe ? aren't they banking on comic book readers being willing to read about Marcus Johnson? there are nearly 3 separated discussions going on here. you think this is a good move for reasons of diversity. but i can't ignore that this is clearly not about race or diversity; because of Marvel's own words. they are doing this to line up with the movie. it's about money to them. they don't give a damn about black characters. if they did, War Machine wouldn't always be getting blown to hell and Blue Marvel would be promoted more. cheering for marcus johnson is settling for what ever little smidgeon of "diversity" they'll dole out. it's how they pretend to care about black readership w/o putting any effort into it. "hey look, we have a black Fury. so shut up about Blue Marvel and Synch."

This should end the thread. It has never been about race, it has been about lining up a new Fury to synch with the movie Fury, which is what the Ultimate Universe was for.

[NamorsTrident]

This should end the thread. It has never been about race, it has been about lining up a new Fury to synch with the movie Fury, which is what the Ultimate Universe was for.

Again, the Ultimate Universe isn't a book everyone is capable of picking up. The earlier stuff is very "adult" oriented and frankly not really suitable for children. The Avengers movie is geared for all ages, meaning several kids will be seeing the Avengers film expecting to find some similarities to what they saw. Those kids shouldn't be recommend to check out the book with the 60ft tall naked man in it or the horny rampaging Hulk. Marvel needed/wants it's primary universe, which is accessible to everyone, to be the place that those kids can go.

As for Blue Marvel....can we really stop using him as an example. People didn't like him for the same reasons they didn't like Sentry. Forced history(BSing fans), overpowered, and overall uninteresting story line/characterization. He isn't a very good example or a good comparison to Marcus.

Plug: Seriously, if you haven't read Battle Scars check it out. It was a very good story you will not be disappointed.

[jazz41]

Again, the Ultimate Universe isn't a book everyone is capable of picking up. The earlier stuff is very "adult" oriented and frankly not really suitable for children. The Avengers movie is geared for all ages, meaning several kids will be seeing the Avengers film expecting to find some similarities to what they saw. Those kids shouldn't be recommend to check out the book with the 60ft tall naked man in it or the horny rampaging Hulk. Marvel needed/wants it's primary universe, which is accessible to everyone, to be the place that those kids can go.

As for Blue Marvel....can we really stop using him as an example. People didn't like him for the same reasons they didn't like Sentry. Forced history(BSing fans), overpowered, and overall uninteresting story line/characterization. He isn't a very good example or a good comparison to Marcus.

Plug: Seriously, if you haven't read Battle Scars check it out. It was a very good story you will not be disappointed.

That is all well and good that they want the Avengers movie to synch up with the Avengers Universe, but before they rebooted the Ultimate U for the second time, it was designed to be the "cinematic" Marvel U. All the original Ultimates were designed to look like Hollywood actors. The Thor movie has plot threads that echo the Ultimate version of Thor.

I can't speak to the quality of Battle Scars, haven't read it, not gonna read it. The way they changed Marcus to Nick Fury is just wrong in my opinion. If they would have left him as Marcus Johnson, agent of Shield, I don't think I would have any sort of issue at all. But what they've done is sheer stupidity. He's going to call himself Nick Fury, not a code name. He's a grown man giving up his identity to be just like the father he never knew. Really?

Just doesn't feel like a natural progression of story, but a half assed push to line up other media.

[Luck911]

but how does that relate to the issue of Samuel L Jackson being imported into the marvel universe ? aren't they banking on comic book readers being willing to read about Marcus Johnson? there are nearly 3 separated discussions going on here. you think this is a good move for reasons of diversity. but i can't ignore that this is clearly not about race or diversity; because of Marvel's own words. they are doing this to line up with the movie. it's about money to them. they don't give a damn about black characters. if they did, War Machine wouldn't always be getting blown to hell and Blue Marvel would be promoted more. cheering for marcus johnson is settling for what ever little smidgeon of "diversity" they'll dole out. it's how they pretend to care about black readership w/o putting any effort into it. "hey look, we have a black Fury. so shut up about Blue Marvel and Synch."

It is forced? Yes.Is less about diversity and more capitalizing on the movie popularity?Yes. Does Marvel care about minority characters ? No

But please explain to me how revolting against and not supporting the one black character that Marvel that Marvel is pushing helps other Black characters.I am sorry we don't have luxury of choosing not to support characters regardless if we think the process is creatively bankrupt.Why in the world do you guys want to sabotage a character that largest build support base of new character.Why does marvel want a Black Nick Fury because this statement which is a fact

Sam Jackson Nick Fury is more recognizable than White Nick Fury due Avengers Earth Mightest Heroes,Ultimate Spiderman,The Ultimate Universe comics.Marvel Shared universe films Iron man,Thor,Captain America,etc

I didn't even mention the Avengers,even without the Avengers the definitive Nick Fury for this generation is the one that looks like Sam Jackson.,If you disagree with that don't worry after Avengers hit the movies tomorrow it will be so and Iron Man 3,Captain America 2 and Avengers 2 will probably reinforce this,Hell they are talks for a Sam Jackson Nick fury movie or a Shield movie with Nick Fury,Hawkeye and Black Widow.The point is this of all the Black characters around Marcus Johnson has biggest built in fan base for a new character(movie fans),The one of the most recognizable black character now(movie ,comic,cartoon fans) and characters that marvel wants to succeed because of the two previous mention thing.

I am sorry i have no choice but support this character even with the forcing that brought him into being, because right now you can say black characters don't sell and you can follow that up with Black Panther:Failed,Blade:Failed,War Machine:Failed,Mr Terrific:Failed,etc.We need wins in column and Mile Morales is win,Marcus Johnson could be a win and has better tools for success than most other minority characters.The more success stories we have the more like Marvel and DC will take chances.It is just like DC and female books they kept trying and now they try variety of female books now.

[Jabare]

super excited for Agent Coulson in the Marvel Universe. Much love with this. Hopefully they handle his character correctly.

[NamorsTrident]

That is all well and good that they want the Avengers movie to synch up with the Avengers Universe, but before they rebooted the Ultimate U for the second time, it was designed to be the "cinematic" Marvel U. All the original Ultimates were designed to look like Hollywood actors. The Thor movie has plot threads that echo the Ultimate version of Thor.

So?

The Ultimate universe was/is a successful test for bringing the Avengers and other Marvel heroes to the silver screen. Big Deal. No one will ever deny that. It doesn't change the fact that the line isn't accessible to all ages. It only makes sense that Marvel would try to somewhat line up a movie made for all ages with their primary line that is for all ages. Saying "they didn't need Marcus Fury because he is in Ultimates." doesn't work.

I can't speak to the quality of Battle Scars, haven't read it, not gonna read it. The way they changed Marcus to Nick Fury is just wrong in my opinion. If they would have left him as Marcus Johnson, agent of Shield, I don't think I would have any sort of issue at all. But what they've done is sheer stupidity. He's going to call himself Nick Fury, not a code name. He's a grown man giving up his identity to be just like the father he never knew. Really?

Just doesn't feel like a natural progression of story, but a half assed push to line up other media.

If you never read the story then how could you possibly know if it was a natural progression? You really have no idea if it was "half assed" or not. You also have no idea who Marcus Johnson a.k.a Nick Fury Jr. is outside of what you probably read off of these forums.

I understand why some are upset but I really think you and other should give the character a shot. Nick Fury sr. is still around and we all will be given several opportunities to support him with our dollars. However, now we all have the opportunity to not only supporting Nick Fury but we can also support his methos. His Legacy, through Marcus. If your a true fan of Fury then follow both characters because they are connected and supporting both will only further push Nick into front lines of the MU.

[KurtW95]

super excited for Agent Coulson in the Marvel Universe. Much love with this. Hopefully they handle his character correctly.

Unlike faux Fury, I actually like Coulson.

[Jabare]

Just found a pic for a Fury action figure think its pretty boss. Might get one for my nephew

[jazz41]

So?

The Ultimate universe was/is a successful test for bringing the Avengers and other Marvel heroes to the silver screen. Big Deal. No one will ever deny that. It doesn't change the fact that the line isn't accessible to all ages. It only makes sense that Marvel would try to somewhat line up a movie made for all ages with their primary line that is for all ages. Saying "they didn't need Marcus Fury because he is in Ultimates." doesn't work.



If you never read the story then how could you possibly know if it was a natural progression? You really have no idea if it was "half assed" or not. You also have no idea who Marcus Johnson a.k.a Nick Fury Jr. is outside of what you probably read off of these forums.

I understand why some are upset but I really think you and other should give the character a shot. Nick Fury sr. is still around and we all will be given several opportunities to support him with our dollars. However, now we all have the opportunity to not only supporting Nick Fury but we can also support his methos. His Legacy, through Marcus. If your a true fan of Fury then follow both characters because they are connected and supporting both will only further push Nick into front lines of the MU.

That's just it, I don't want to support this editorial mandate. Marvel preaches story first, they won't do something unless it is story related. But time and time again, it has proven to be true, it is more about the hype and the sales. I see this as yet another example. Sacrificing the long time reader for the slim hope that this character will make it easier for the mythical new reader to get into the universe.

[NamorsTrident]

That's just it, I don't want to support this editorial mandate. Marvel preaches story first, they won't do something unless it is story related. But time and time again, it has proven to be true, it is more about the hype and the sales. I see this as yet another example. Sacrificing the long time reader for the slim hope that this character will make it easier for the mythical new reader to get into the universe.

This would be true if Marvel totally got rid of Fury instead of giving him a solo title, putting him in a team book, and have him as a reoccurring character in Winter Solider.

[Jabare]

I do find it weird that

Major spoilers from the Avengers movie spoilers:

That Marvel killed of Agent Coulson Just when they started to really bring him into the marvel universe, in Battle Scars and Ultimate Spider-Man

end of spoilers

[Monty_Cristo]

Again, the Ultimate Universe isn't a book everyone is capable of picking up. The earlier stuff is very "adult" oriented and frankly not really suitable for children. The Avengers movie is geared for all ages, meaning several kids will be seeing the Avengers film expecting to find some similarities to what they saw. Those kids shouldn't be recommend to check out the book with the 60ft tall naked man in it or the horny rampaging Hulk. Marvel needed/wants it's primary universe, which is accessible to everyone, to be the place that those kids can go.

ah. so the answer was to simply make Clint Barton more of a killer and import Ultimate Fury's look. i hate to break it to you but comic books are primarily aimed at adults; young adults but adults (go visit the x-boards & i'm sure they can provide some scans). there is a kids line of books. and how do you stop a kid from walking into a comic book shop and flipping through one of the Ultimate titles? Nick Fury's new face is on the cover of a bunch of them. they've actually made it easier to accidentally purchase an Ultimate book. Marcus Johnson is a gateway drug to Ultimate Nick Fury.