Moving this discussion to here, because I know I'll get better responses than at most other online forums...
A favorite phrase of mine in regards to talking comics with overly narrow-minded fans is " Continuity porn "-- I.E., comics that have little to no purpose other than to reference old stories and make little in-jokes. I've found this phrase accurate for incredibly convoluted works like DC's Infinite Crisis or Marvel's X-Men: Deadly Genesis, where a huge amount of background knowledge is required for any degree of appreciation or even understanding. It wasn't coined by me ( a Doctor Who novel writer coined it, according to Wikipedia ), but I've used it a lot.
However, I've also found that in those discussions, some people will apply the label to stuff like the Ultimate Marvel line, out-of-continuity remakes of old stories. They say that since the Ultimate books are based on old stories, they cater exclusively to old fans, and are thus " fanwank ". What do you all think?
My personal opinion is mixed; on one hand, I find it ridiculously hard to believe that a universe designed for the benefit of new readers would be the kind of insular and inbred nonsense that caters to old readers. Certainly the best Ultimate stuff ( the Ultimates, Millar's UXM and UFF, early USM, Ellis UFF ) can be enjoyed fully by anyone, regardless of prior knowledge. On the other hand, the Ultimate Marvel line has been doing a good job abandoning its original purpose and aiming at longtime fans, with stuff like Ultimate Cable and Ultimate Clone Saga. I think that there's nothing inherently insular about remakes, though one can certainly find pitfalls of conceptual interbreeding within many of them...


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