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View Full Version : Those with Marketing backgrounds please give your input.


Kage Kisaragi
08-03-2009, 02:23 PM
Okay, Gamestop was asking me to take a survey about some future rewards plan they planned on doing. One of the things that jumped out at me was the X% rewards for trading in old games for previous used or new games, something like you'd get a 5% discount towards either type of game, with the more points you earned the 5% could become 10 or 15% down the line.

Okay, I got to thinking. If a company offered you 50% store credit based on the current retail price of the game your trading in, would this make or break a company eventually?

I mean, I think the current price on ps3 and xbox360 games are $64.54 here in NYC (thats after taxes). So that would be something like 32.27 in store credit assuming a store did this. You'd still have to cough up another 32.27 if you wanted to buy a newer game, and as time went on certain games would decrease in retail price so that game you bought at 59.99 would eventually become a 29.99 game and if you trade it in around that time you'd obviously get less right? So it could drive people to trade in games sooner or risk losing some potential store credit toward newer purchases right?

Does this sound like a good or bad idea for a store?

Kage Kisaragi
08-04-2009, 10:08 AM
So no one can even formulate an opinion?