BND "Trade Dress"

[oldschool]

How much longer is it going to be on the books?? I thought it would go "once through the rotation" for the creative teams but still it is there.....makes me wonder if this really is a finite story and there will be a return to the "pre-OMD" Spideyverse....though I hope not. Count me among those digging BND!

[ZT4]

Tom used the words "The BND Cycle" when describing what Stern's Spidey project was and wasnt going to be (i.e, nothing to do with BND), so who knows if it's a finite story or not...I think it's becoming more likely that it is.

Good riddence if it is finite.

[Mister Mets]

This was addressed in today's Cup of Joe. (http://blog.myspace.com/index.cfm?fuseaction=blog.view&friendID=92159514&blogID=403270003)

Question: When will Amazing Spider-Man stop being labeled "Brand New Day," and just be regular old Spidey?

JQ: It's all just regular old Spidey, but we were asked by various retailers to keep the banner on a bit longer so they had an easier time driving new readers to the current issues, so we obliged. The banner will most likely come off sometime over the summer.